6 executed promotional / marketing materials 7 description of the business concept, which includes brand image, brand personality, unique selling proposition, target market, mission and mission 8 basic information on training, commercial and / or technical assistance 9 certificate that the franchisor is a. Cambridge strategy group marketing strategy business plan market analysis summary cambridge strategy group provides targeted marketing and management services to small businesses. Definition: target market is the end consumer to which the company wants to sell its end products too target marketing involves breaking down the entire market into various segments and planning marketing strategies accordingly for each segment to increase the market share description: in simple words, not all products.
Description of the industry in this industry, there is no very specific market segmentation for as long as a consumer is capable to buy and is being satisfied with the product it has been a remarkable success for the siomai franchise industry these past few years proving that it has acquired large number of consumers from. Sisigalasiomai is the answer to the increasing demand of the food-to-go products in the market the public wants portable and affordable convenient food products that research has shown that the target market and retailers would like more of its products product strategies product description siomai.
Competition/market share competitors market share target market competitor a 40% 30% competitor b 60% 45% mr siomai 25% our a product description mr siomai unlike the other products of the same kind, our siomai contains unique characteristics that the other product don't have.
Product description siomai ni diego unlike the other products of the same kind it has protein product/services offered siomai gulaman cavite m target market our target market are: students residents nearby magra commercial center and consumers of magra commercial center ga.